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UNIIFICATION OF THE CATALOGUE

Unification of the catalogue

Marco Agostini avatar
Written by Marco Agostini
Updated over a week ago

How to unify your catalog via Poleepo

Through the unification of the catalogue, with Poleepo you will be able to manage your product list, publications and their internal and multi-supplier inventory in an automatic and always updated manner.

Creation and unification of the catalog on Poleepo

The catalog creation phase is very important to use the platform to its full potential. In fact, to best facilitate all online sales operations, Poleepo needs a unified catalog for all your sales channels, so as to have a single product sheet that can be published, modified and on which to subtract/add the stocks.

You will be able to import your products onto Poleepo through various operations:

Starting from an ideal condition, a company with a good workflow would use the code of its internal warehouse (SKU code) as a unique code for immediate identification of the product, on each sales channel. Adopting this rule would lead to more control of the goods and fewer out-of-stock sales. Often, however, the different wordings of the fields on the sales channels, the different automatisms adopted over time and the different strategies that can be adopted in a company, lead to a differentiation of codes from channel to channel. Let's see in detail how to manage the main situations we may have and if possible unify the catalog before importing onto Poleepo.

Catalog unification: Management of new unified price lists

In the event that Poleepo is used in the initial phase of online sales, for example starting from "scratch" by uploading a .CSV file, or by importing from your e-commerce site to then expand the sale to other channels, the software it can be a useful ally in respecting this principle and keeping your catalog in order.

In fact, the platform will create, through the first import that will be carried out, a product list with relative details which will then be used, maintaining the same information (including the SKU code), to carry out any new publications and new offers on other channels. Inventory management will be unified and automatic for all channels, therefore the quantity present on the main product sheet will be the one sent to all channels (ignoring the possibility of limitation).

In the main tab, the boxes of the channels on which the product is published will be visible at that moment, allowing you to access the specific detail of the publication and make changes to the information aimed at the specific channel selected. For more information on managing publications, go to this guide .

Catalog unification: Management of existing and unified price lists

If your online sale is already started and structured and you have always used unique SKUs on each sales channel, Poleepo will be able to automatically unify the price lists coming from your imports. Indeed, you will be able to associate products by SKU or by EAN.

Also in this case, the product list and main records will always be created from the information found in the first import that will be carried out and inventory management will be unified and automatic for all channels.

It could happen that the information on the product sheets coming from the imports of the various channels has small or large differences (for example in the title, description or prices). Poleepo will be able to recognize these differences, it will still associate the records under the main tab (since it has identified the same Sku or Ean) but will insert the differences identified in the detail of the publication of the reference channel. If you want to learn more about managing publications, go to this guide .

Catalog unification: Management of existing non-unified price lists

However, if your online sale has already started and is structured, but over time it has not been possible to guarantee the use of the same SKU code on all sales channels, the use of Poleepo as a tool that helps you can help in the work of realigning and unifying the catalogue.

Being able to have a single SKU code for all the products present on the various channels could bring you many advantages. In fact, you could drastically reduce out-of-stock sales, order processing time and in Poleepo control the product with the related publications from a single window. Here are just some of the centralized potentials that Poleepo, combined with a unified price list, can offer you:

  • Lightweight and clean catalogue, without duplicates

  • Control and modification of the channels on which a product is published

  • Editing and customizing information dedicated to a specific channel

  • Control of the price and dedicated "price rules" for each channel

  • Sending updated quantities (e.g. from an automatic scheduled update) for internal stock and for suppliers on all channels automatically

  • Completely automatic management of inventory storage at the time of sale from one of the product publication channels and automatic updating for the other channels

Operations for catalog unification

We on the Poleepo team always strongly recommend unifying the price list before importing the various channels. Each case will be different from the other and will require careful analysis to conclude in the best possible way. Making sure that Poleepo can help you speed up and automate part of the operations for the unification of your catalogue, we leave in this guide just some advice on the considerations to make and keep in mind to make the right choice:

  • Which channel has the price list where the codes correspond to those of the warehouse?

  • Which channel has the best and most detailed demographics?

  • Which channel has the most products?

  • Which operation is least invasive?

  • Do you prefer to publish a massive price list on your e-commerce site, on eBay or on Amazon?

  • How much work are you willing to spend?

Management of differentiated non-unified price lists

If you decide that this operation is really too complicated for you or too invasive, you can always choose to import from the various channels with differentiated Skus. In this case, you will be faced with factors that you will have to take into consideration.

First of all, you will certainly have the same product present several times in the Poleepo catalog but with different Skus, each of them associated only with the publication of the import channel. In the product master data you will find all the information coming from the channel and you will have to manage the products, information and publications separately.
The very important thing is to remember that, like the other information, the stock will also be differentiated by individual Sku, so the only thing that you will actually not be able to manage in any way via Poleepo is the automatic updating of quantities on all channels at the same time , but you will have to do it on each Sku corresponding to the product (therefore channel by channel) directly from Poleepo.

Another factor to take into consideration, even if with a very remote incidence, is the possibility of having the same SKU codes on different products. In this case Poleepo could unify 2 completely different products under a single product sheet, creating the main master data from the first imported channel and inserting the different information in the publication detail of the channel of the subsequent import. This is an extreme case that must be managed directly through Poleepo assistance.

Conclusions

As mentioned previously, to make the management flow of online sales within your company as easy as possible, unifying the catalog is a step of primary importance even if it is often very challenging. For more information and advice on the procedures to follow to unify your catalogue, contact our chat support.


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