CATALOGUE UNIFICATION

By unifying your catalog, Poleepo lets you manage your product list, publications, and their internal and multi-supplier inventory automatically and constantly updated.

The catalog creation phase is very important to fully utilize the platform's potential. To facilitate all online sales operations, Poleepo requires a unified catalog for all your sales channels, so you have a single product page to publish, edit, and add/remove inventory from.

You can import your products to Poleepo through various operations:

Ideally, a company with a good workflow would use its internal warehouse code (SKU) as a unique code for immediate product identification across each sales channel. Adopting this rule would lead to greater control over merchandise and fewer out-of-stock sales. However, often, different field wordings across sales channels, different automations adopted over time, and different strategies adopted within a company lead to codes differing from channel to channel. Let's take a detailed look at how to manage the main situations we may encounter and, if possible, unify the catalog before importing to Poleepo.

If Poleepo is used in the initial phase of online sales, for example starting from scratch by uploading a .CSV file, or by importing from your e-commerce site and then expanding sales to other channels, the software can be a useful ally in respecting this principle and keeping your catalog organized.

The platform will create, through the first import, a product list with related product details. This information will then be used to create new listings and offers on other channels, maintaining the same information. Inventory management will be unified and automatic for all channels, so the quantity on the main product sheet will be the same as the quantity sent to all channels (without any limitations).

At that moment, the boxes of the channels on which the product is published will be visible in the main tab, allowing you to access the specific details of the publication and make changes to the information targeted to the specific channel selected.

If your online sales are already up and running and you've always used unique SKUs on each sales channel, Poleepo will automatically unify the price lists from your imports. It can associate products by SKU or EAN.

In this case too, the product list and main records will always be created from the information found in the first import that is performed, and inventory management will be unified and automatic for all channels.

It may happen that the product information from imports from various channels has small or large differences (for example, in the title, description, or prices). Poleepo will be able to recognize these differences and will still associate the product details under the main product page (since it has identified the same SKU or EAN), but will insert the identified differences into the publication details of the relevant channel.

If, however, your online sales are already up and running, but over time it hasn't been possible to guarantee the use of the same SKU code across all sales channels, you should definitely consider using Poleepo as a tool that can help you realign and unify your catalog.

Having a single SKU for all your products across your various channels could bring you many advantages. You could drastically reduce out-of-stock sales, shorten order processing times, and manage your product and related listings from a single window in Poleepo. Here are just some of the centralized capabilities that Poleepo, combined with a unified price list, can offer you:

The Poleepo team always strongly recommend merging your catalog before importing your various channels. Each case will be different and requires careful analysis to ensure the best outcome. While Poleepo can help you speed up and automate some of the catalog unification processes, this guide provides just a few tips on what to consider and keep in mind to make the right choice:

If you decide this is too complicated or invasive for you, you can always choose to import from different channels with different SKUs. In this case, you'll have to consider some factors.

First, you'll likely have the same product listed multiple times in the Poleepo catalog, but with different SKUs, each associated only with the publication of the import channel. In the product master file, you'll find all the information from the channel, and you'll need to manage the products, information, and publications separately.
It's very important to remember that, like other information, inventory will also be differentiated by individual SKU. Therefore, the only thing you won't be able to manage in any way through Poleepo is the automatic update of quantities across all channels simultaneously. You'll need to do this for each SKU corresponding to the product (channel by channel) directly from Poleepo.

Another factor to consider, although very unlikely, is the possibility of having identical SKUs on different products. In this case, Poleepo could consolidate two completely different products into a single product sheet, creating the master data from the first imported channel and inserting the different information into the channel publication details of the subsequent import. This is an extreme case that must be handled directly through Poleepo support.

As mentioned above, to streamline your company's online sales management workflow as much as possible, catalog unification is a crucial, yet often challenging, step. For more information and advice on how to unify your catalog, contact our support team via chat.

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